Custom vs. Ready-Made CRM Software Solutions


When developing CRM software, the first question that confronts an organization is the choice between an off-the-shelf and a custom-built CRM. On-demand platforms such as Salesforce, HubSpot, or Zoho seem to have an immediate advantage in deployment and are often feature-loaded. However, the majority of those features may be underutilized or may not even have the flexibility to meet your own business needs.

For a flourishing business, a generic CRM could impose more restrictions than it solves.

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